Jos Alukkas unveils India’s first NRI HUID Fest, offering exclusive gold exchange with irresistible offers
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Chennai: Jos Alukkas introduced India's First NRI HUID Fest, presenting a remarkable chance for customers to exchange their old gold for HUID-certified gold. This event exclusively provides Non-Resident Indians (NRIs) a golden opportunity to safeguard the value of their gold by ensuring its authenticity and preserving its worth.
NRI HUID Fest is now accessible across all showrooms of Jos Alukkas to serve its valued customers, especially those residing abroad who are visiting their homeland. The Fest offers ₹50 extra per gram on old gold, along with assured valuable gifts. Customers can take advantage of attractive discounts of up to 20% on diamonds and a generous 7% discount on platinum, making it the perfect time for exquisite treasures at exceptional prices.
Jos Alukka, Chairman of Jos Alukkas stated “Jos Alukkas is pleased to announce a special occasion for NRIs who are returning home from abroad for the holiday season. This year, customers can easily convert their old gold jewellery to HUID certification without any delay or inconvenience upon their arrival. During this time, it is crucial for NRIs to give utmost priority to converting all their gold into the hallmarking prescribed by the government.”
Jos Alukkas NRI HUID Fest is the second event of its kind following the successful HUID Exchange Fest. As a trailblazer in the jewellery industry, Jos Alukkas is the first Indian jeweller to create a TVC for HUID promotion and spearheaded HUID campaigns nationwide. Jos Alukkas was the first among Indian jewellers to promote and support the government's mandate of implementing BIS 916 hallmarking in the country.
Jos Alukkas has been actively promoting certified gold jewellery ensuring customers' confidence in the authenticity and quality of their valuable purchases through engaging promotional campaigns. The brand reinforces its commitment to HUID Certification with the introduction of NRI HUID Fest.
As the central government has mandated the HUID Hallmarking for gold jewellery, the NRI HUID Fest comes at an ideal time. The fest is an exceptional occasion for NRIs to upgrade their old gold ornaments to HUID Gold, which adheres to the highest quality standards and provides direct access to information regarding the purity, weight, and source of the gold jewellery.
To explore the NRI HUID Fest and its offerings, customers are invited to visit their nearest Jos Alukkas showroom and be a part of this exciting event.
