X announces launch of streaming and financial services - X TV and X Money
text_fields
X, formerly known as Twitter, is poised to expand its offerings beyond social media in 2025 with the introduction of X TV and X Money, according to CEO Linda Yaccarino.
The move signals the platform’s ambition to evolve into a multifaceted “everything app,” competing with platforms like China’s WeChat under the leadership of Elon Musk.
Announced via a New Year’s message, Yaccarino revealed that X TV and X Money will be key additions to the platform's ecosystem. The services aim to provide users with enhanced functionality, building on the platform’s rebranding efforts in 2023. These changes included the removal of the traditional verification system, the introduction of X Premium, and replacing the iconic bird logo with a bold X.
While details remain limited, X TV is expected to serve as a streaming hub, offering live sports and other media content. X Money, on the other hand, is speculated to be a financial platform, potentially enabling payment services. These developments align with the company’s earlier commitment to becoming a global marketplace for ideas, goods, services, and opportunities.
The platform’s upcoming features also include improvements to Grok, its AI chatbot. By leveraging AI, X seeks to redefine how users connect and interact, aiming to position individuals as the media themselves.