The UAE is the new social media capital, says report
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The UAE has topped the list of nations with the most social media use with a score of 9.55/10. It is also the most connected country in the world with a score of 7.53/10.
"People in the Emirates also have an average of 8.2 social media platforms which is the third highest in the world. UAE also has the highest percentage of people with Facebook, at over 100%," said Proxyrack in a report.
This suggests that almost everyone in the UAE has internet access which is a factor in the country's booming economy and influences social media marketing. The tech-savvy population is using social media to connect with the rest of the world and it highlights the Arab nation's growing influence in the digital world.
According to the study, the UAE ranks highly in almost all categories including internet usage, social media platforms, fixed broadband subscriptions, mobile cellular subscriptions, and the percentage of the population using the internet.
"The UAE has the highest percentage of its population connected to the internet and using Facebook. However, it also has the most expensive internet at just over $100," said the study. On average people in the Emirates spend around 7 hours and 29 minutes every day on the internet.
On the list of average number of social media platforms used, population using Facebook, and social media score, the UAE is followed by Malaysia, the Philippines, Saudi Arabia, Singapore, Vietnam, Brazil, Thailand, Indonesia, and Hong Kong.
