Joyalukkas Jewellery now in Dammam, Al Wafa Mall

Joyalukkas, one of the world’s largest jewellery retail chains, has expanded its presence in Saudi Arabia with the opening of a new showroom in Dammam. The outlet, located at Al Wafa Mall, was inaugurated on September 18.

The inauguration ceremony was attended by the Indian parliamentarian E. T. Mohammed Basheer, Abdul Hamid bin Mohammed Al Shawan, Director of the Ministry of Investment’s Eastern Region branch and Siddeek Ahmed, Chairman of Eram Group. They were joined by John Paul Alukkas, Managing Director of Joyalukkas Group.

According to the company, the new outlet aims to provide customers with a premium shopping experience that balances variety, heritage and contemporary style.

To mark the opening, Joyalukkas announced an Inaugural Bonanza running from September 18 to 27, 2025, available exclusively at the Dammam showroom. Shoppers can enjoy a SAR 200 cash voucher on purchases of diamond, polki, precious gems and pearl jewellery worth SAR 3,500 or more. The offer also includes 0% deduction on old gold exchange during the promotional period.

Announcing the opening, Mr. John Paul Alukkas said, “We are delighted to bring Joyalukkas to Al Wafa Mall, Dammam and to share this special moment with our valued customers.

"Saudi Arabia has always been an important market for us and this new showroom is a testament to our commitment towards making world-class jewellery accessible to the communities here. Our goal has always been to provide an exceptional shopping experience that combines variety, quality and value" added Mr. Alukkas.

The opening strengthens Joyalukkas’ presence in the Kingdom and adds to its growing network across the Middle East.