BMW to roll out 10 '50 Jahre M Editions' in India
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Mumbai: BMW India is all set to roll out ten exclusive car models of '50 Jahre M Editions' across its product portfolio during the occasion of BMW M's 50th year this year, PTI reported.
The German car maker's BMW M GmbH, known as BMW Motorsport GmbH earlier, manufactures high-performance cars.
The carmaker said it is also looking to launch BMW M Certified dealerships later this year as part of the celebrations.
It added that t is also looking to launch BMW M Certified dealerships later this year, in line with the celebrations.
BMW India said, "the ten distinct '50 Jahre M Editions,' which will be available exclusively online, will give customers an opportunity to express both their passion for motor racing and their awareness of tradition.
The new editions include the M340i, M4 and M5. "The robust BMW sports activity vehicle (SAV) range will also get its own '50 Jahre M Editions' combining the best of off-roading capabilities with high-performance attributes of BMW M."
According to the company, BMW sedans such as the 6 Series and 5 Series will commemorate the anniversary year with their own M Editions.
President of BMW Group India, Vikram Pawah, said that later in 2022, BMW India would launch BMW M Certified dealerships, a one-stop shop for an unbeatable purist experience.
The first model to be rolled out would be M 340i xDrive which will be produced locally in the company's Chennai plant. This will be the first high-performance BMW with an M engine to be made in India. The company adds that the car has heavy demand and has been getting sold out continuously.