Zomato with 'hotline' on delivery bags for people to flag rash driving

New Delhi: Online food delivery platform Zomato informed on Wednesday that it has started distributing delivery bags with the "hotline phone number" to report rash driving of their delivery partners, PTI reported.

"As promised earlier, we have started rolling out delivery bags which mention a hotline phone number to report rash driving by our delivery partners," company founder Deepinder Goyal tweeted.

In the annual general meeting of Zomato, Goyal said that the company would put a phone number on the bags of its delivery partners for people to call and report if any one of them were found to be speeding.

Goyal said, "Please remember - we don't incentivise our delivery partners for on-time deliveries, nor do we penalise them for late ones. We don't even tell them what the estimated delivery time is - if someone is speeding, it is of their own accord. Please help us make the traffic on our roads saner."

In March, Zomato announced plans to start instant 10-minute delivery, which gathered widespread criticism from various quarters, citing the road safety of its delivery partners.

There were concerns about the possibility of pressure that might fall on them to meet deadlines.

Goyal had, however, said the company was not putting any pressure on its delivery partners to deliver food faster but would achieve the target by relying on a dense finishing stations' network located in close proximity to high-demand customer neighbourhoods.