Walmart rolls out 'Vriddhi Cares' to extend medical support to MSMEs
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Bengaluru: Walmart has announced the expansion of its Covid-19 support efforts for MSMEs with the launch of Vriddhi Cares.
The new program is intended to help MSMEs support their family members and employees with telecare services and health advice and provides ongoing access to pandemic-related business advice and resources.
Earlier, Walmart has been providing capacity-building support to MSMEs, helping them grow to new markets through Flipkart and Walmart channels and the open marketplace, amid the pandemic.
"India's MSMEs are working hard to prioritize the well-being of those they care about while also navigating the unprecedented business impacts of COVID-19. Vriddhi Cares is designed to provide easy access to trusted healthcare and business advice so that MSMEs are equipped to help their families, workforce and communities get through this tough time." said Nidhi Munjal, Vice President, International Partnership Services at Walmart.
Walmart is also providing free telecare services that offer remote access to doctors, nurses and other healthcare workers via phone for MSMEs and their families and employees. These professionals can provide daily check-ins to monitor symptoms and offer counselling and support.
The program further provides updated information on vaccine guidelines, home quarantine procedures and caregiving, in English, Hindi, Kannada and Tamil.
Vriddhi Cares also conducts webinar series through which topics are covered in-depth by guest experts, with opportunities for attendees to ask questions and share their concerns.
"Every day at Flipkart, we see the resilience and resourcefulness of India's small business owners in action. In the face of this devastating pandemic, more and more are turning to technology and e-commerce to help them keep their businesses operating and their employees in work. Vriddhi's aim to help MSMEs prosper has never been more important and we are honoured to travel this journey together with India's diverse MSME community."Jagjeet Harode, Head of Marketplace, Flipkart.
