New Delhi: Video streaming service Netflix on Wednesday announced the launch of its two new kid-friendly features. The new Kids Top 10 and Kids Recap Email features will be available for all Netflix users starting July 16.
The Kids Recap Email will roll out globally to all members who have one active kid's profile set up on their account, and Kids Top 10 will roll out across devices (except AppleTV) in 93 countries.
In a blog post, Netflix's Director of Product Innovation, Jennifer Nieva, said that the company is launching the two new features to help families connect around their favourite series and films or discover their next favourite -- whether it's a fantasy film or an action-adventure series.
According to the blog post, the bi-weekly kid's recap emails will give parents a better understanding of their child's preferences and news ways to engage those interests and tips for how to use the Kids features on Netflix.
The Kids Top 10 rows feature the most popular children's content -- including shows and movies along with a maturity rating -- and will be updated daily.
The feature aims to create a unique collection of best-in-class stories to choose from -- and make sure every child and family gets to see themselves reflected on screen. The Kids Top 10 will help kids, pre-teenagers, and parents see what's popular when deciding what to watch -- especially when together as a family.
Popular Kids movies, series, and specials that make this list will have a red "Top 10" badge wherever they appear in Kids profiles on Netflix -- across all devices. Users can find the Top 10 list on their kid's homepage or in the aNew & Popular' section within the menu bar.
"We've seen how Top 10 rows help our members find something to watch, and helping families make the best decisions have always been important to us. That's why we offer a wide variety of safe (and fun!) tools for younger viewers like kids profiles, custom ratings and profile locks. Whether it's reciting your favourite lines with your friends or sharing a laugh during family movie night, seeing what's popular can help kids and families find something to watch and bring them closer together," Nieva said.