Gurugram: A day ago, the CEO of the food delivery app Zomato, Deepinder Goyal, announced a new feature update of the app, namely ‘Food Rescue’. The feature is intended to redirect cancelled food orders to potential customers for discount rates so that food wastage can be reduced.
An X user came up with some suggestions for the effective implementation of the new feature. Goyal accepted his suggestions since they intended to stop the misuse of the feature. Goyal also offered users the opportunity to “work together” after being impressed by his suggestions.
On Sunday, Goyal wrote a post on X, explaining the ‘Food Rescue’ feature. He wrote, Canceled orders will now pop up for nearby customers, who can grab them at an unbeatable price, in their original untampered packaging, and receive them in just minutes."
We don't encourage order cancellation at Zomato, because it leads to a tremendous amount of food wastage.
— Deepinder Goyal (@deepigoyal) November 10, 2024
Inspite of stringent policies, and and a no-refund policy for cancellations, more than 4 lakh perfectly good orders get canceled on Zomato, for various reasons by customers.… pic.twitter.com/fGFQQNgzGJ
Many X users appreciated the feature and the initiative to reduce food wastage when Zomato gets around 4 lakh orders cancelled on average every month.
Bhanu, the X user who made suggestions, wrote that the feature should not be applicable to ‘cash on delivery’ and cancellation should not be allowed if the delivery reaches 500m to the delivery point. He said that there is a possibility that two people sharing food might order and cancel at the same time so that they could get the food for a discount price. He also suggested that only two cancellations must be allowed per month.
Goyal responded to this, "All this and more already in place. Good thinking, by the way. Who are you, and what do you do? Would love to know you more, and see if we can work together? :) DM me please if you wanna chat more."
However, the user responded, "Thanks a lot. I am from Bangalore. Regularly use Blinkit. I regularly give suggestions to improve services via Twitter by tagging your company. Always thinking to reduce negative impact and improve service delivery. Working as a PM in a startup company."